Brands to Know: COS

COS is a subsidiary brand of H&M, but don't be fooled. This essentials label puts the regular H&M label and other fast fashion clothes to shame.

COS has found the perfect mix between trendiness and timelessness and does it with quality that can be compared to much "higher end" European minimalist ready-to-wear brands such as A.P.C. and Acne Studios.

They have a comprehensive line of fashion-wear: COS produces everything from classic sneakers to casual but classy sweatshirts to clean cut suits. Mixing and matching pieces from this line will fill just about any occasion.

The best part? COS does all of this with prices that compare to the likes of Zara and J. Crew ($50-100) and that's not including their seasonal sales.

Probably with increasing popularity, COS prices have been going up a little bit recently, so don't hesitate if you find a piece you like.

These are some of the looks from the most recent season and you can buy them here:

I own one of COS's flannels and it is by far one of my best fitting and best priced flannels.

The quality of the blank tees from COS parallel the silky smooth texture of A.P.C. blank tees.