Hair Goals: Irene Kim
Colored hair is all the rage, showing up on places like runway to just the streets. However, my personal hair inspiration is model, Irene Kim, aka one of South Korea's It Girls.
Born in Seattle but raised in Seoul, Irene Kim is dominating both the runway and the magazines. She's also a popular TV and internet show host, bridging the gap between South Korean beauty trends and a Western audience. Treated like a celebrity akin to Gigi Hadid or Kendall Jenner, Irene is pushing and bringing many of the experimental hair trends into South Korea's spotlight. If you're looking for some hair inspiration, Irene is the perfect girl for that. Her agency actually did not want Irene to dye her hair and was shocked when she walked into the office with blue hair. However, they've come to trademark these hair goals as she's become an inspiration to many of her fans.
Below are some of our favorite looks from Seoul's It Girl! Ranging from short to long cuts, bangs to bobs, there's no look Irene can't pull off.
